Questions On SEO That You Should Know About

Here is a list of some of the basic question and answers on SEO and if you still have more queries or need to avail SEO services, then contact Mail Banger.

  1. What is SEO?

SEO stands for Search Engine Optimization, which is a process of optimizing content displayed on your website so as to earn high rankings and gain majority traffic.

  1. What is Google Analytics?

Google Analytics, powered by Google, is a free service that tracks and provides statistics reports for website traffic.

  1. How SEO works?

SEO functions with the intention of increasing website rankings by creating a powerful digital presence on the internet, thus resulting in increased traffic, improved leads and more profit to boost your business.

  1. How is SEO carried out?

SEO can be carried out by creatively creating a suitable domain name and incorporating many of the SEO related factors such as keywords, anchor text, keyword density, keyword placement, LSI keywords, page load time, user time on webpage, content score, click-through rate, number & quality of backlinks, user-friendliness on other devices, social signals and much more.

  1. What are meta tags?

Meta tags are small sized data that provides information on a webpage. Meta tags can be title tag, keywords or meta description regarding any page. Meta tags are not visible on the page rather appear in the code and are only picked up by search engines.

  1. What are canonical links?

Canonical links serve as a subtle redirect. These do not redirect the users but instead requests the browsers to redirect the users to one single version of URLs that may have duplicate versions. For example, and are two different versions loading the same content.

  1. What is the role of social media in SEO?

Social media plays an important role in SEO because websites with good content get shared, liked, tweeted several times on social media, thereby increasing the visibility of the website many folds in a matter of seconds.


Search engine optimization is a beast wanting a better phrase. SEO has gained importance as it helps drive good quality traffic, boosts your visibility and brand online, and gives you the desired business. Here are some tips and tricks to create a strong and effective SEO.

  1. Unique and innovative: The content that is being posted should be unique and very much of your own. No content should be copied or reproduced. It should be original. It is an ideal practice to use a keyword, or use italics to highlight the important topic.
  2. Use “nofollow” links: They are just hyperlinks used by a web developer to avoid search engines from taking the material. It is done to take care of their content and boosts your page significantly.
  3. Have a mobile compliant site. The pop ups need to be reduced to avoid being penalized.
  4. Use relevant and topical back links. They can increase the SEO ranking.
  5. A faster website and page will make Google and also the users happy. Thus your site will be promoted and share more.
  6. Create content in such a way that it should be the best available on the internet. Quality content should be prepared and not just content. The aim should be to feature on the top page of the website.
  7. Use videos, voice files, slide presentations, and any other multimedia content available.

There are several agencies that offer tips on increasing the SEO ranking. I found a great creative agency in London here which helps in designing the best SEO to deliver the best marketing services. It helps in building mobile compliant websites; uses back links and give the best SEO rating.

So before you hit the button to publish, go through these tips to make your content the best.

Building Your Website With SEO

Search Engine Optimization (SEO) is the go-to phrase for all websites as on date. This is a way by which websites populate their pages with content that will help their website get ranked at the top of a search result. There is another aspect to SEO – that is organic listing. Organic means natural (even on the internet). An organic listing implies that the website has achieved top ranking without utilizing SEO for its content creation process.

What Does Optimization Include?

When a website is optimized, it doesn’t only mean articles and text-based content. The following content is considered when a search engine chooses to list a website in its search result listings:

  • Image searches
  • Video searches
  • Message searches

Suchmaschinenoptimierung SEO, or Search Engine Optimization, comes under marketing. How it works is fairly simple – if you have a website on watches, the idea is to be the first link that shows up when someone searches for watches.

SEO began back in the 1990s when the internet was still at a nascent stage of its development and webmasters, who were the lords of the internet at that point in time, began ensuring that websites were in the running for top ranking in search listings.

Google SEO

If you check out Google’s SEO guidelines, you will find that it goes into great detail about what you need to do in order to have a perfectly optimized website for a Google search.  According to the document, this could entail small changes such as modifying existing content. While the changes might not be too obvious overall, these changes will impact the way in which a user experiences as website overall.

The key to SEO is within the term itself – optimization. Making the most out of a website and what is in it so that you have visitors and more importantly, a long-term web presence.